Kimi Yeh- creative strategist
storytelling is powerful
Sunday, November 18, 2012
Dumb Ways To Die
Dumb Ways To Die, A Cheery PSA By Melbournes Metro Trains
To help stop train-related deaths, Metro Trains in Melbourne, Australia has started a Dumb Ways to Die PSA campaign which features a cheery little song by Tangerine Kitty and a cute animated music video.
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